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Enhancing Emotional Intelligence at every level in your organization!

About Us

Starla West Headshot
Starla West, Executive Coach & Business Leadership Expert

SWI is an Executive Presence and Business Leadership Coaching Firm. Simply put - we are experts at moving people forward – forward in their careers; forward in their companies.

We coach C-suite leaders, mid-level managers, and high-potentials to successfully combine soft skills with hard skills to make better decisions, get superior results, and become more visible and promotable. We push far beyond the conventional standards of executive coaching to elicit long-lasting, sustainable behavioral change that ultimately increases a leader's overall effectiveness, visibility, and success.

Our coaching focuses on the three components of Executive Presence (Character, Emotional Intelligence, Style & Delivery) and ultimately...

→ Enhances High Performance
We dig deep below the surface to uncover barriers & obstacles to stronger, more effective leadership. We help leaders and high-potentials identify and update the core beliefs and habits currently creating their professional experiences.

→ Heightens Emotional Intelligence
Before a leader can effectively lead others and develop talent, he or she must know how to effectively manage him or herself. Successful leadership begins with a strong foundation of self-knowledge and awareness.

→ Improves Situational Awareness and Adaptability
Laser-sharp decision-making and the ability to act under pressure are critical must-haves in today's professional environment.

→ Increases Impact and Influence
The higher up a leader goes, the more he or she must deal with psychological and relational issues. Leaders must be prepared to manage them effectively and constructively navigate through conflict.

→ Sharpens Communication Effectiveness
To positively influence the thoughts and behaviors of others, leaders must be able to connect, build rapport, and communicate in a way that evokes the desired response.


  • 12-Month Executive Coaching Intensive

    Today’s leadership initiatives demand that you bring more to the table than just substance – education, experience, skills, work ethic, etc. Sure, all of that is important. However, today's top-performing executives will tell you there's more to it than that.

    To thrive in your increasingly competitive and highly-connected business environment, you must also be an expert at navigating the needs of people – you must have the ability to positively influence the thoughts and behaviors of others so their actions are in alignment with what you and your organization want to achieve.

    This coaching experience is designed to cultivate your executive presence and will ultimately ENHANCE your INTERPERSONAL and LEADERSHIP EFFECTIVENESS. You'll learn to combine soft skills with hard skills to command control of your leadership efforts so that you MAKE BETTER DECISIONS and OBTAIN SUPERIOR RESULTS.

  • 3-Phase Leadership Development Intensive

    To prepare team members for higher and more sophisticated levels of responsibility, SWI clients use our 3-Phase Leadership Development Initiative to ensure long-lasting and sustainable growth...especially as their leaders transition from Individual Contributor to Team Leader and from Team Leader to Executive Leader.

Everything DiSC® Certification

Choose your learning format:

Everything DiSC Workplace® Certification


Everything DiSC Workplace Certification is your best resource to gain foundational knowledge and tools for facilitating Everything DiSC. Designed with your busy schedule in mind, this online course gives you the flexibility of self-paced learning, paired with live-collaborative sessions led by Wiley’s expert trainers.

Increase your confidence and competence in delivering Everything DiSC Workplace in your organization. This course offers rigorous new content on the principles of the DiSC® model and the supporting research. During the live sessions, you will practice facilitating small groups and explore challenging scenarios that could arise during workshops. You’ll also learn how to keep Everything DiSC alive within your organization by creating a culture of DiSC and explore MyEverythingDiSC, the mobile-friendly, interactive learning portal that is exclusive to Everything DiSC.

This program Includes:

  • Four modules of self-directed and live collaborative learning (each requiring three to five hours of time per week), conducted over a four week period
  • Active knowledge checks to help participants assess how well they understand the content and to improve learning and retention
  • Final Certification exam (self-directed/graded activity)

Start your journey toward building your confidence and competence in effectively delivering Everything DiSC Workplace!

Upcoming Classes

  • January 05 – February 02, 2018

    Live session each Friday from 10:00 – 11:30am CT
  • February 01 – March 01, 2018

    Live session each Thursday from 9:00 – 10:30am CT
  • March 09 – March 30, 2018

    Live session each Friday from 2:00 – 3:30pm CT
Take the next step!
Workplace Certification

Everything DiSC® Certification

In Person

The in-person, Everything DiSC Workplace® Certification begins with online, self-directed learning and culminates in two days of practical application facilitated by Wiley's expert trainers. With Everything DiSC Workplace® Certification, participants will:

  • Gain expertise in the Everything DiSC® model and supporting research
  • Discover how to apply the Everything DiSC Workplace reports to daily interactions
  • Customize the Everything DiSC Workplace program to meet specific participant needs
  • Navigate challenging scenarios that could arise during a workshop or coaching session
  • Create strategies to promote a DiSC®-based culture
  • Explore MyEverythingDiSC® and discover how to utilize it as an ongoing development tool
This course is held at the Education Center in Minneapolis, MN or in London, England.

Upcoming Classes

  • December 05 – December 06, 2017

    Two days of live facilitated learning in Minneapolis
  • January 23 – January 24, 2018

    Two days of live facilitated learning in Minneapolis
  • February 27 – February 28, 2018

    Two days of live facilitated learning in Minneapolis
  • March 27 – March 28, 2018

    Two days of live facilitated learning in Minneapolis
Take the next step!
Workplace Certification

Featured Skills

  • Executive Coaching & Consulting
  • Business Leadership Training
  • Executive Presence Coaching
  • Emotional Intelligence Training
  • Corporate Training & Workshop Facilitation
  • MasterMind Facilitation
  • Luxury Market Coaching & Training
  • Strategic Planning
  • Keynote Speaker & Public Speaking


  • Everything DiSC Authorized Partner
  • Women's Business Enterprise National Council
  • Member - National Association of Women Business Owners